Monday, January 19, 2015

3 Business Ideas

    My first business idea is inspired by the LinkedIn format of social media as a form of networking. However, the main issue I have run into is that I set requirements for the job I am looking for, yet I still receive calls from insurance companies to come be a door to door salesman or something that doesn't play into my computer science mindset. So I think a website that focuses on software degrees, as well as companies trying to recruit people with information technology degrees. This would streamline searching for the right candidate as there is less hay in the haystack. This could be monetized through ad space and allowing companies to pay for premium searching. Premium searching would allow companies to be automatically alerted when a candidate that fits their profile is posted. It would cut down on the headhunting costs of most companies, by cutting down the time spent searching for the right candidate.

    My second idea is an all-in-one fitness application. With the advent of wearable tech, such as Fitbit and Microsoft Band, the ability to aggregate fitness data is easier and easier. Now there is a lot of competition in the market, but no single app/website contains everything someone needs to reach their fitness goals. This app/website could track calories used vs calories taken in. Using this in conjunction with a fitness plan that tracks physical progress, would allow someone to accomplish all their goals in one place. Now monetizing this idea is where I run into trouble. You could charge for the app, charge a monthly fee, or sell ad space, none of which are particularly creative. The most creative idea I have is you charge a subscription of $5.00/month but for every 1000 calories spent (as tracked by a wearable), the user is refunded $1.00 of their subscription. So the more you work, the more you save. This would increase ad revenue as the user is seeing more ads in order to track their progress towards saving.

   My last business idea is a financial planning website/application. many already exist but they are fairly rigid. I would like to build an app that has all the usual budget features, but also has a "daily budget" amount that helps a user stay on track towards their goals. Many apps are a monthly budget that doesn't force the discipline of a daily budget. This app would have a widget/front page that shows how much the user can spend in a given day. It would allow the user to spend their money knowing they won't go over their limit, or spend money that is pending for a bill a few days later. I am not sure how to monetize this. If it used with apps like Google Wallet or Apple Pay, it could charge a fee similar to a credit card fee. However, Google and Apple may have a problem with this. This idea will need to be fleshed out a bit before I can put my full confidence behind it.

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